Hi and welcome!
I'm Sheri, a designer and art director who has had the privilege of serving countless nonprofits, ministries, churches, and mission-driven organizations to help them communicate their message with clarity, creativity, and purpose.
I've spent nearly eight years in media and design, and my favorite part of the work is making a project look like the organization behind it. Every ministry and nonprofit has a heart and an origin story, and I love shaping the brand, website, video, and print so they carry that story visibly. As Executive Director of UG Media, I lead a small team in doing that for the leaders we serve, guiding each project from first concept to polished delivery. I also wrote Simple Kingdom Marketing, which adapts the StoryBrand framework for ministry.
I'm originally from Chicago, and now I call Tampa home, where I live with my husband, our little girl, and the incredible village of friends and family who make life rich and meaningful. My work is also shaped by the Underground Network, a community of everyday missionaries seeking to love and serve their neighborhoods in practical ways.
I love connecting with people who feel called to something greater, whether that's serving their community, launching a new initiative, growing a ministry, or creating positive change in the world. If you're building something that matters, I'd love to help you tell it well.